PepsiCo | Ruffles feat. Cheetos & Baconzitos
I was invited by Boson Post and AMPFY to animate the famous internet character Flork for the new ad campaign for new flavors of Ruffles. "It's not fic, it's Feat". RUFFLES® plays with fanfic writers - people who create fictional stories on social media - and invites the consumer to create alternative stories of how new flavors were created. I participated in two of the five videos released on Ruffles Brasil's instagram. Both doing the cel animation (rough and colors)
​Credits
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Client: Pepsico/Ruffles
Agency: AMPFY | Carolina Florentino and Dionisio Crocce Produced by: Boson Post
Commercial: TIME + | Magda Parolin-Barbieri
Director: Filipe Campeiro
Creative Direction: Eduardo Vilela Brandão
Treatment: Camila Chaim de Montier Ferraz
Executive production: Ezany Brandão da Silva Junior
Assistant: Samanta Correa
Submission: Amanda Queiroz Telles
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Finishing Operator: Marcus Vinicius
Editing: Marcus Vinícius | Fernando Dias
2D Animation (Flork): Eskimo | Clara Campoy | Gustavo Campoy and Louise Bonne
Motion Graphics: Fernando Dias
Color Grading: Luan Montmart Monteiro
Technical Support: Juan Gimenez
Capture: Elastika
Executive Producer: André Mortara
Audio producer: Pingado Audio